ReConnected

Episode 30 - Reconnected with Casey Gaston (Whole Foods Market)

Season 1 Episode 30

In this episode, we sit down with Casey Gaston, current Executive Leader of Whole Body & Supplements at Whole Foods Market and former Leader of the Local and Emerging Brands program. 

With over 21 years at Whole Foods Market, Casey shares her path from oncology nursing to holistic wellness and supplements, ultimately stepping into a leadership role at the nation’s largest natural retailer.

Casey shares valuable insights into what it truly takes for early-stage brands to succeed—from the power of purpose-driven retail to lessons learned working with emerging brands. She unpacks the vision behind Whole Foods Market’s LEAP accelerator and what helps products stand out on shelf, offering a behind-the-scenes look at the retailer’s approach to identifying and nurturing promising new brands.

Get ready to be inspired as Casey shares how passion, perseverance, and strategic clarity can turn bold ideas into meaningful growth for emerging brands.